Fashion Driven

The Holiday issue of AVENUE Magazine is a definite must read that features fabulous articles about many amazing talents in SL. Two of those individuals include fashion designers, Digit Darkes and AliannaMarie Gossipgirl.

Digit Darkes, this month's Fashion Icon, and Addicted, the sim it's housed on, are two of the most popular places in SL. Her fashion forward collections feature a variety of beautiful quality designs and accessories that range from sexy street wear to high fashion. The article highlights her passions, the evolution of her brand, and the inspirations for her newly designed sim.



AliannaMarie Gossipgirl, is the owner of Insatiable Designs and AVENUE Magazine's Fashion Designer of the Month. Her casual designs are perfect for the sexy, sassy, and cool avatar who loves denim and graphic tees. Her high quality affordable fashions for women features trendy styles and vivid colors.



Read the article to get a glimpse of her adorable offerings. To learn more about these talented ladies, click here.

Also visit Digit Darkes and Insatiable Designs in world.

Hot Shoes & Cool Jewels

Any true fashionista knows that an outfit is never perfect until it's appropriately accessorized. Truth be told, accessories can make or break a look. As a result, a good amount of thought should go into your selections. The November issue of AVENUE Magazine features the designs of two very talented accessory designers, Sofi Trenkins and Maris Kanto.

Sofi Trenkins is the creative force behind Sigma Jewels, a great place to shop for accessories. Her designs are hip, chic and are made with some of the richest textures around.The pieces are beautiful, look fabulous with just about any fashion style, and reflect Sofi's artistic talents and eye for fashion.

Maris Kanto is the designer responsible for the beautiful accessories found at Kalnins. Well known for fabulous sunglasses and men's footwear, Kalnins is quickly becoming the place to shop for women's footwear as well. The new collection of multicolored scripted footwear is to die for. More importantly the shoes offer a realistic, stylish and classy look at affordable pricing.

To learn more about the creations of these wonderful designers, check out the Novemebr issue of AVENUE Magazine.

For regular in-world updates from AVENUE, join AVENUE Magazine Readers Group.

Entre Mare Designs

Classy, feminine, and elegant are just a few words that describe the creations of Sykao Adamski. Her fashion house, Entre Mare Designs, debuted in SL in June 2009 and has made quite the first impression. In fact, the designs are so lovely that I will go out on a limb and say that every woman should have at least one or more.

Simply put, these designs are breathtakingly gorgeous and will make anyone who wears them feel beautiful and alluring. Entre Mare caters to its clientele by providing an array of unique formal looks that range from cocktail dresses to ballroom gowns that are guranteed to make heads turn.

To learn how Sykao took her love of fashion and turned it into one of the grid's most sought after brands in such a short time, check out the latest Issue of AVENUE Magazine. The review, written by Isadora Fiddlesticks, provides more information about the brand and designs(photographed by Natajsa Schumann). Click here to view the magazine.

AVENUE Magazine - Popi by Eshi Otawara

POPI designed by Eshi Otawara

POPI - A symbol of rememberance, you will never be forgotten in this dress.

AVENUE Inc. takes great pleasure to introduce another captivating creation from the design house of Eshi Otawara. Simply titled POPI, Eshi explained that her reason for naming the dress POPI instead of the English spelling of the flower poppy was that Japanese people say it this way. Eshi's homage to Japanese style is seen in her Spring/Winter collection where she has incorporated symbols from Japan into her designs creating a harmonious fusion of fashion and art.

Eshi's POPI dress is reminiscent of the Oriental Poppy with it's splendid array of salmon, pink, red, scarlet orange, deep maroon and white colors. Bee's are highly attracted to the poppy flower and never surprised at Eshi's attention to detail, included in the dress is a stunning bee ring to remind one of their place in natures cycle when wearing this creation.

As with all Eshi's designs, they transcend from her minds eye into the Metaverse as supurbly constructed pieces that fit like a jig saw puzzle and even in movement, everything remains as it should. There is no doubt that Eshi has mastered the mechanics of clothing construction for the avatar which surely means that you will never be disappointed with your purchase.

The bold poppy hat featuring an amazing veil of white netting that softens the face and creates a certain mystery is the jewel in the crown. One can only imagine what the meaning behind the needle like adornments is and I am almost too scared to ask, such is my enjoyment of making my own interpretations of Eshi's work.

In closing, POPI is impeccably constructed and is a credit to Eshi's talents. As an aside, whilst searching locations to shoot the dress, in the space of 20 minutes three people unknown to me messaged in IM to say 'WOW, I love that dress'. That says it all right there.

Written and styled by AVENUE Model, Chalice Carling.

AVENUE Supplement March 2009

Please join AVENUE Inc. in congratulating Dark Hennesy and Steffi Villota of Freesoul Design on the devleopment of their new design label and sim, DeeTaleZ.

On the 1st of April, DeeTaleZ formally known as Freesoul Design, will open it's doors for the first time. Freesoul Design, a SL institution in quality urban and street wear since 2007, dubbed 'premium urban' by SL bloggers has proven that the SL community appreciates the style that Dark and Steffi produce and are renowned for.

Their new sim, Digital Avatar Artistry, designed to reflect the architectual style of 'Modern Zen' is based on the city of Hamburg where both designers reside.

Please enjoy the AVENUE supplement featuring an informative interview with Dark and Steffi in addition to a 'sneak peak' of their new label which only validates that cutting edge style is all in the DeeTaleZ.

Where will you be on April 1st?

Be the first to check it out when they are open by teleporting here

BAIASTICE - Spring Collection - Colors

BAIASTICE by Sissy Pessoa announces her new Spring 09 Collection ~ Colors ~ at BAIASTICE. The collection is full of multiple rich colors and tones throughout the collection, including hues of red, pink, blue, purple, green, yellow, orange, and more, along with Baiastice's premiere color black. Solids, sequins, geometric prints, batiks, plaids and patterns present the variety that befits the BAIASTICE label.

Colors include a wide range of clothing fabrics, from delicate lace, silks and satin, to heavier brocades and leathers, along with snake and reptile textures. The emphasis is on prints and patterns, from accented blacks, to rich batiks. Details are everywhere, from leather wrist cuffs and corsets, to highly polished belts and jeweled collars. Short flirty skirts and tops, low backs, longer skirts and many casual separates present a versatile collection sure to meet the needs of any occasion.







New to the BAIASTICE Collections are the new shoes. From casual, fun print sneakers to the Couture Jewels Collection, there is a shoe for every person and every occasion. Ballerina flats and Pumps in patents to Croc round out the collection.

(Above) Ballarina Shoes in Lilac.

(Above) Jewel Shoes in Whit.

(Above) Stiletto Pump in Blue.

(Above) Flower Shoes in Red.

(Above) Chrome Shoes.

In addition, there is also a complete collection of bags for day including Lux in Croc, Leather Business, and Painted Vintage. Two bags in rich jewel tones, Le Soir and Secchielli, go easily from day to night, increasing the versatility of your accessories.

Red Lux (top left), Leather Business Brown (top right), Leather Business Purple (bottom left), Vintage Bag Green (bottom right).

BAIASTICE also has a completely new full Spring 09 ~ COLORS ~ Collection of Sunglasses in 5 models. To complete your fashion looks, they come in large or small sizes and from simple to diamond, in many colors and materials.

Day Big Black (left), Drop Black (right)

New York Blue (left), Roma Rame (right)

To finish off the Spring 09 ~COLORS ~ Collection, BAIASTICE has 3 new pairs of earrings, each scripted with 5 colors, to mix and match with all of the many dresses and separates: Earrings Glitter '80, Earrings Glitter Gem, and Earrings Pins gold & silver.

LA DOLCE VITA - An Italian Fashion Spectacular

AVENUE Models presents LA DOLCE VITA to the runway. A compilation of SL's finest Italian designers, both veterans and new, get together on one stage to showcase their latest collections.

La Dolce Vita, Italian for 'The Sweet Life', was hailed as the most widely seen and acclaimed European film of the 1960's, directed by Federico Fellini. Few realize that Fellini's initial inspiration for the movie was a dress created by designer Cristóbal Balenciaga. Balenciaga was an innovator in his use of fabrics, is noted for contributions to the fashion industry such as the tunic dress and high-waisted baby doll dress, and his sculptural creations were considered masterworks of haute couture in the 1950's and 1960's. La Dolce Vita, reminiscent of Balenciaga's trendsetting creations, depicts the lives of Roman celebrities in the early 60's. Fellini filled the screen with vibrant colors and elegant motions giving one a feeling of sweet dreaminess.

Please join AVENUE Models as they showcase LA DOLCE VITA filling your screen with the same elegance and vibrance of SL's finest Italian collections from Addoro Design, Alatiel Fashions, Anubis Style, Bolero Collection, DD Style, Diorsis Hair Design, Jador Fashion, Lady Thera, and Preciosity of Style. This stellar fashion presentation, conceptualized by director Rusch Raymaker, AVENUE CEO, and managed by AVENUE Designer Liaison Livia Mastroianni, will be given an avant garde treatment in choreography and set design in collaboration with dance choreographer Pyper Dollinger and special appearance by the entertaining and graceful SPIRIT Dazzlers.

When: 8 March 2009 - 1pm SLT

Where: First Meta 11

For more informtion please pick up our in-world invitation.

AVENUE INC

AVENUE Models Academy - 2nd Graduation Show of 2009

More and more SL residents are looking toward AVENUE Models to represent them in this dynamic yet competitive fashion industry. Many of the top models in SL have joined the AVENUE family knowing that they will be working at the cutting edge with SL's most prestigious designers. To ensure their models are highly skilled, AVENUE Models Academy provides the most complete program in one course. Be a working model with one of the most successful modeling agencies on the grid.

Join AVENUE Models Academy trainees, Tempest Rosca, Any Noel, Leisha Nitely, Riley Troncon, Sweetest Sands and Kendall Larniar as they take to the runway in fashion wear by So Many Styles for the second graduation show of the year.

Date : 1st March 2009, Sunday

Time : 12 pm

Place : Heaven’s AVENUE @ AVENUE Models

Exxess Designs - Of Vamps & Vixens - AVENUE Models

Imagine stepping onto the set of “Phantom of the Opera” meets “Bram Stoker’s Dracula” and you would be forgiven for thinking ‘where’s the fashion show?’ The EXXESS Designs fashion show aptly titled “Of Vamps & Vixens” produced by AVENUE Models once again proved to be a creative and inspired partnership.Held on the 7th of December 2008, the set at Royal Dreamscape was dark, brooding and exuded Gothic romanticism, the perfect venue to showcase the latest releases from EXXESS Designs creator, Layja Vidor. Revering the darker side of feminine sexuality, AVENUE Models Georgie Lyle, Shenandoah Saintlouis, Kryptonia Paperdoll, Olyvia Zenovka, Queenie Extraordinaire, Liane Maertens. Leah McCullough, Chamonix Boudreaux and Valeria Pienaar commanded the runway to great effect.The audience was transported to a darker world and was captivated by a profusion of black velvets, lace, fishnets and leather, accessorized with tightly laced corsets, gloves, precarious stilettos and silver jewelry. “Vamps and Vixens” was an outstanding success and those present made their feelings known by the acclamation emanating from the gallery. Treated to an amazing after party hosted by DJ Diaphoni Galicia, guests and models celebrated the brilliance of Lavja Vidor’s designs.Produced and conceptualized by AVENUE Models’ CEO Rusch Raymaker in collaboration with builder and designer of Ztique, Zasa Rossini, “Vamps and Vixens” was another AVENUE triumph.For your viewing pleasure, please click on the video below to once again share in the fantasy created by AVENUE Models and EXXESS Designs.

More photo's can be viewed on Flickr

Avenue Models - Stiletto Moody Bare Ingrid

Stiletto Moody Bare Ingrid

A platform “shoe-in-foot” for Spring 09’s most progressive shoe fans.

BARE INGRID - THE REVOLUTION CONTINUES - only at Stiletto Moody.

Stiletto Moody BARE © Ingrid continues stepping on toes and shaking up the Second Life fashion shoe market. On WEDNESDAY January 21 at 8pm SLT, Bare Ingrid will debut in the Stiletto Moody Boutique. The SIM will be closed to the general public allowing “Stiletto Moody Shoes" group members a chance to preview the new release first. Join the group in world to access Stiletto Moody Island at the launch.

The Stiletto Moody Bare © range is a new foot-in-shoe range from Stiletto Moody offering a beautiful sculpted foot in a proportional high heel, with color matching systems for matching your avatar skin and size. BARE Ingrid will join the other Spring ’09 BARE styles inspired by the great movie stars of the 50's. So come and see Second Life's hottest new shoe revolution from Stiletto Moody – banishing once and for all the clumsy Second Life “Flintstone” avatar foot, welcoming a graceful foot with toes, toe rings, a choice of nail polish for every occasion, impossibly high heels, and towering grace.

Ingrid, a haute couture curved platform with bold buckled straps and studded accents features a gold and silver inlay. You choose between gold depending on your feel that night– glamour or rock star.

Ingrid is offered in 8 colors and a full all-in-one ColorSet. Added to the hit colors of Spring 09, new colors include Sand and White Leather (for that dangerous wedding). Look for the infamous Stiletto Moody Bare heart logo pressed into the “Badseed” Red undersole.

Accept no copies – don’t miss a step…
Towering heels, flattering feet, and twinkling toes…
Stiletto Moodys on you.

Impossibly high heels
Impossibly beautiful feet
Only at Stiletto Moody

Please note: Stiletto Moody Island may be closed prior to launch for setup and visitors are limited to 50 at one time to enhance your experience.

LeeZu! and Courtisane Enchante Fashion Show - 17th January

On Saturday, 17th January 2009, AVENUE models will grace the catwalk to bring you the LeeZu! and Courtisane Enchante Fashion Show. The new Orbiuna complex will be the scene of a major retrospecitive of the designs of LeeZu Baxter, brought right up to date with imaginative mixes and fabulously complemented by the new shoes and boots from the Courtisane range. This show is not to be missed and will feature many never before seen combinations and reinterpretations of this famous couture label plus some brand new designs. LeeZu! and Courtisane Enchante Fashion Show is organized by LeeZu! and produced by Rusch Raymaker of AVENUE Models.

Recently re-launched under the brand name LeeZu! the instantly recognizable clothing and accessories from LeeZu Baxter are noted for their complexity, femininity and creativity. The majority of LeeZu! outfits are created on multiple layers so the ability to mix and match is one of the hallmarks of this famous label.

This show will take you from the hip casual street looks to fantasy lace and silk costumes with funky gossamer wings and on to the last word in little black dresses and dramatic formal gowns. Step into a world of imagination where clothes are art ... a rainbow of sculpted, jewelled, embroidered and gilded creations which are utterly unique and utterly covetable.

This is one show you definitely don't want to miss.

Date: 17th January 2009 (Saturday)
Time: 2pm
Venue: Orbiuna

Media is asked to RSVP for the event and arrive around 1pm to secure entry to the sim.

For further information, media enquiries and RSVP's, please contact Poptart Lilliehook (Chief Marketing Officer) of LeeZu.

LeeZu Baxter Designs changes name

FOR IMMEDIATE RELEASE

9 January 2009

LeeZu Baxter Designs changes name 

The LeeZu Baxter Designs label has had a name change. The design house will now market the creations of LeeZu Baxter under the brand name LeeZu! 

LeeZu! Is one of Second Life’s top fashion houses showcasing the work of noted fashion designer LeeZu Baxter and her team of highly skilled professionals. The instantly recognizable clothing and accessories are noted for their complexity, femininity and creativity. The majority of LeeZu! outfits are created on multiple layers so the ability to mix and match is one of the hallmarks of this famous label.

Now two years old, the company, formerly known as LeeZu Baxter Designs, is located on the To The Nines Island in Second Life. LeeZu! also operates several satellite stores in select high-end sims. The designer offers items from formal wear to casual and everything in-between. Also available is a line of accessories, eyes, shoes and jewelry. LeeZu! has received a great deal of media coverage for the specialty lines Revolution and Noir.

The LeeZu! team consists of Suzi Phlox; Barbara Nicholls (store manager); Poptart Lilliehook, (marketing director) and Olyvia Zenovka (top model and model manager).

LeeZu recently launched a new brand of footwear in partnership with Enktan Gully of Enkythings. Courtisane is a high-end line of exquisitely detailed shoes with rich luxurious textures. The store is located on an adjacent island easily reachable from the main LeeZu! store. The Courtisane brand will remain unaffected by the name change of Leezu Baxter Designs.

Press Release - "Eshi Otawara" Limited Releases

Second Life fashion lovers are in for a special treat. The Eshi Otawara label releases three new gowns.

Limited Edition “Jardin des Milles Fleures”

"Jardin des Milles Fleures" by Eshi Otawara

Eshi Otawara announces her second Limited Edition dress, “Jardin des Milles Fleures,” under her new “Eshi Otawara” label. This dress is composed of a hoodie, bodice, and skirt is a 1000 prim outfit made up of hundreds of individual black, gold and lilac prim pieces which reinforce the floral and stem pattern painted on the sheer central panel. The 253 prim hoodie encircles the head in a gold and black coif, lined in midnight and accented by lilac entwined vines. The upper bodice continues the theme, with sheer lilac accents encircling the sleeves. The skirt contains 491 prims, with rich hues of blue, gold, and lilac continued, producing an overall effect of a living, wearable garden. A clear diamond rose topped key to the garden necklace finishes the ensemble. This incredible Eshi Otawara Limited Edition “Jardin des Milles Fleures” outfit will be for sale at Eshi’s store in Blumfield. Only 10 of the Limited Edition “Jardin des Milles Fleures” dresses will be available for purchase for L$40,000.





CHALICE - MIDNIGHT

"Chalice - Midnight" by Eshi Otawara

Eshi will also be offering a Limited Release Edition Dress on sale through the month of January ONLY, “Chalice - Midnight.” This dress has textures of dark and light, mixing colors of midnight, blues and gold, with gentle glow emanating from the center of the skirt. The textures were originally used in a custom dress made for the Miss Virtual World pageant, but have been totally remixed into a set of 3 dresses in one. The textures were originally created to showcase the feel of the Australian desert under the night sky. In the current form, the dress can be worn as an elegant dress with a sparkled bodice that is framed with a delicate ruffle around the top, completed by Eshi original starry earrings and wrist cuff. It can also be worn as two additional looks by changing the neck pieces, adding on a chest ruffle, arm pieces, and a new blue textured bodice. Like Eshi’s Christmas and Auld Lang Syne Dresses, this set of 3 dresses in one will only be offered through the end of January 2009.

BENGAL

"Bengal" by Eshi Otawara

Eshi has added an additional Kegawa dress to her Winter/Spring Collection. This dress, the “Bengal,” has striped patterns of white and pale from the bodice to the trailing skirts, reflecting the power of the royal White Tiger from which it draws its inspiration. With multiple leg prim attachments, the dress can be worn long or short, so that the dress can flow and move with the wearer. The bustle at the back especially reminds one of the “floating world” of the Japanese Ukiyo-e paintings. Coordinating earrings and a necklace are included with the dress. The “Bengal” joins the “Cheetah” and “Tiger” Kegawa dresses, which represent the evening portion of Eshi’s Collection.

Codie-Bob Hair

"Codie Bob" by Eshi Otawara

Eshi has also added an additional new hair, the “Codie Bob.” This is a short chin length bob with long front bangs and flipped ends on the side. This hair will only be available in black. For her hair lines, Eshi has made several whimsical demo attachments which are transferable. They are not to be missed, and are the different demo attachments are given at random from the demo vendors. Because they are transferable, you can trade them with friends until you have collected them all.



All of the above designs, as well as discounted earlier Eshi collections upstairs, will be for sale at Eshi Otawara's Shop below:

Eshi Otawara at Blumfield

LE COUTURE NOIR : Call For Designers

What exactly is wearable art?

It is expression. A statment. It is Fashion. It is art. It is whatever we want it to be! Full of creative expression. Creating for the sake of creating. It is about bringing elements of fashion and art together and bringing it to the runway.

Now more details!

The purpose of this group is to bring people together who have an interest in developing non-profitable art events and fashion projects. We are doing this for the sake of ART and creation! Projects are not limited to fashion shows, photography galleries and other art and fashion projects are welcome.

Current Project : La Couture Noir Art Fashion show

This project is a wearable art fashion show with couture outfits that break the traditional clothing design in Second Life. My vision of the event is having a 1 hour long fashion show showing off the outfits and a 1 hour long after party where models would stay in their chosen outfits so people can get a closer look at the designs. (If any suggestions about the show please just IM me.) The show will be held at Blvd Agency Runway and the organiser Micah Kanto is looking for designers to exhibit in the show.

Guidelines for clothing designers:

*Create 1 to 2 outfits ( If you would like to do more let me know, I can pull some of my designs.)
*Clothing must be grey tones for this show. (Black, white, grey)
*Be as creative as you want! Express yourself with NO limits
*Please do a small write up about your outfit. (Like 3 lines)

Guidlelines for jewerly/accessory designers
*Feel free to a create a set of jewerly or just one piece
* Jewerly must be in grey or dark tones
*Be as creative as you want! Express yourself with NO limits
*Please do a small write up about your jewerly. (Like one line)

Guidelines for Hair designers
* Create 1 to 2 hair designs
* Any natural color of your choosing (Only colors that humans are born with please. If you want to do crazy colors, please check with Micah Kanto first.)
* Be as creative as you want! Express yourself with NO limits (Except the color.)
* Please do a small write up about your hair. (Like one line)

Looking for people who would like to be on a creative team, so any people who want to help with putting on the show please contact Micah Kanto.

Rough Timeline

Get between 12-24 outfits done
Model Casting (All designers must come and pick their models)
Show Rehearsals
Dress rehearsals
Then the show