art.AVENUE

AVENUE of Life is proud to present art.AVENUE, through the eyes of over fifty Second Life® artists, get the true representation of how cancer effects those around us. Some struggle, some grow, some learn, some fight, but together we all RELAY.

Join us Saturday, June 25 for the exhibit opening at 1pm with a live performance from musician and artist Colemarie Soleil. The exhibit will stay open for the public to view and make purchases for one week. Then we close the exhibit with a final auction benefiting Relay For Life on Saturday, July 2nd .

Come be inspired and share in the unique pieces of art that will speak to your heart. Indulge yourself in the creations, beauty and show your support for those who champion cancer everyday. Together we RELAY FOR LIFE.

Opening Event:
Saturday, June 25th at 1pm slt
Live Performance by Colemarie Soleil

Closing Event:
Saturday, July 2nd at 1pm slt
Art Auction

Gallery design by by Katy60it Cyberstar @ AVENUE at GOL [101, 127, 2802]

AVENUE at GOL: A New Chapter

AVENUE is proud to announce the launch of our new sim tomorrow as well as a new partnership with GOL. You are cordially invited to join us on this joyous occasion as we bring you the best in fashion, lifestyle, entertainment and creativity.

AVENUE at GOL will open on Saturday, 3rd April 2010 with a celebration:

_______________
Schedule of Events

• 11AM SLT - Couture AVENUE Fashion Show

Couture AVENUE Designers:
Baiastice
Chantkare
CheerNo
LeeZu
LeLutka
LG Concept
Nicky Ree
Stylissimo

AVENUE at GOL Runway

• 12PM SLT - Party at The A Lounge

Follow the party down to The A Lounge with guest GOL DJ Captain Clipper, the perfect place for after show relaxation. While you're admiring the new sim take a stroll and shop for exclusive releases available from the Couture AVENUE designers.

The A Lounge, AVENUE at GOL

• 1PM SLT - Party at GOLden Shopping

Discover your own style...at GOLden Shopping the home of Aoharu, LostAngel Industries, BAX Coen Designs, Akeyo and many more. This party is hosted by GOL DJ Andee Diesel, enjoy the tunes and pickup the latest releases and exclusive gifts.

GOLden Shopping

For more information and details on this exciting new partnership, please read the official press release. Also join our AVENUE Magazine Readers group for in-world updates and designer gifts.

Inside Avenue Magazine: Shoe Heaven

One thing is certain, no ensemble is complete without a great pair of shoes. Any fashion conscious individual who has been in SL for a while, knows how hard it used to be to come by nice shoes. Fortunately for us, all that has changed. SL has been graced with a growing number of talented designers who've supplied us with more and more extraordinary styles that make avatar feet look remarkable.

Indeed, the footwear industry has come a long way, and there are several fabulous new styles available for both men and women. For a closer look at some of this hot brand new footwear, check out AVENUE Magazine's monthly Trend Report entitled "Shoe Heaven" on page 90 of the September Edition.

AVENUE of Life Fashionista Auction

Artists, fashionistas, all sort of SLebrities and many curious Avatars all gathered yesterday in the dazzling setting of AVENUE's sky runway to be at the AVENUE Of Life Fashionista Auction, to give theircontribution to the American Cancer Society's RFL 2009 campaign.

Hosted by the always charming Jackson Vantelli, this glamorous event kicked off with the auction of Mischa Cuttita who despite the heavy lag managed to reach the stage and was auctioned for 7,000L$ to Frolic Mills who will enjoy her company on a shopping spree.

Yes, because unlike most charity auctions which put up clothes or jewels, AVENUE auction had a bit of a twist whereby the winning bidder wouldget two hours with the avatar who was up on the stand.

The lovely Liane Martens for instance was offering herself for two hours as personal shopper, styling assistant, shape tweaking
assistant, model mentor, model and even interior designer!

The highlight of the evening was when Vixie Rayna went up the stand and started doing a hilarious robot dance. Such an uncommon skill, coupled with her dazzling beauty must have really done the trick because she got bid for the incredible amount of 40,000L$ by Dakota Neumann.




Vixie Rayna and her robot dance

Also the charm and sense of humour of Journey McLaglen who dared the audience to a gesture war didn’t go unnoticed, as she will bestow her lovely company on the lucky Jolie Muircastle who won her for 2 hours by bidding 32,000L$. I wonder, will Journey and Jolie play like noobs for two hours and laugh lots and lots as described in her auction descrption? Or will Journey show Jolie a day in the life of a SL designer as Journey had also stated that she’d be willing to do?



The witty Journey McLaglen

As a fitting end to such a gala the wonderful host Jackson Vantelli and AVENUE’s gorgeous owner Rusch Raymaker both placed themselves on the auction block demonstrating to both be good sports for a great cause.



AVENUE's CEO, the one and only Rusch Raymaker



Host AND dancer? It's Jackson Vantelli!




Here’s the list of participants and how much they were auctioned off for:

Liane Marten sold to Aaron Barack for 7,000L$
Leah McCullough sold to Belle Lefabvre for 5,000L$
Rhonda Pennell sold to Gamp Lane for 4,000 L$
Vixie Rayna sold to Dakota Neuman for 40,000 L$
Takeshi Kiama sold to Tempest Hennesy for 6,000 L$
Journey McLaglen sold to Jolie Muircastle for 32,000 L$
Dancer Dallagio sold to Journey McLaglen for 10,000 L$
Veronica Krasner sold to Chirzaka Vlodovic for 5,000 L$
Laury Sands sold to Nichole Myhre for 5.000 L$
Sapphire Coakes sold to Sheldon Hancroft for 50,000 L$
Jesika Contempomi sold to AnnMarie McCellan for 18,000 L$
Jackson Vantelli sold to CheerCoach4EJS Gymnast for 10,000L$
Rusch Raymaker sold to Ocean Miami for 20,500 L$

During the whole event over 200,000 L$ was raised, which will go entirely to American Cancer Association. This was a great example of a successful and entertaining event created with the sole purpose of raising awareness and helping cancer research.

New Dana's Delights Fashion Show

Please join AVENUE Models Livia Mastroianni, Ivyana Szondi, Nezsy Herstein, Laury Sands, Mavi Beck and Haruka Kish this Saturday as they glide down the aisle-like runway in the incredible wedding designs debut of New Dana's Delights.

When:
Saturday, May 23, 2009 1pm SLT

Where:
AVENUE Sky Runway

For more information please read our press release.

One Stop Glam Shop: Stylissimo

Connoisseurs of opulence no longer have to hop the entire grid to compile the finer things in their boudoire. To cut down on SL commuting and reduce gas mileage, Stylissimo opened its doors on May 17 with ALL the essentials of high style under one roof.

Stylissimo is a collaboration between Rusch Raymaker and prolific designers Joy Laperriere (shapes); Sylva Petrov (animations); Loa Oryl (fashion) and Medit8 Zapatero (furnishings.) The cozy boutique at Piazza has two separate wings for male and female patrons on opposite sides of the floor plan. On the list of offerings is an exquisite line of male and female shapes (with complete styling cards.) And to dress the shape of your choosing, Stylissimo offers a garden variety of hand-crafted couture and accessories which derive their inspirations from natural epiphanies, like Garden Thorns, Butternut Hawk and the Long Fly Home -to name a few. To complete the picture, a set of fluid animations by designer Sylva Petrov keeps those heavenly avatars moving with grace.

All dressed up and nowhere to go? Stylissimo's catalog of neo-classical furnishings and décor will transform that high-rise den into a 3D extension of your glamorous self.. So stay at home and call over your friends. Each chef d'oeuvre at Stylissimo comes with its own 'twist' and will leave you longing for more. And more shall come!

Created with flickr slideshow.

For more details-

Read Isadora Fiddlesticks' full article in the May 2009 issue of AVENUE Magazine

Log on to Stylissimo's Website

Click this SLURL to Visit Stylissimo in-world

It's all about style...

AVENUE is pleased to announce the much anticipated launch of Stylissimo. A fashion lifestyle store, Stylissimo offers quality model shapes, couture for women, high fashion poses and fine furnishings.

Join us tomorrow as Stylissimo debuts their exquisite collection. The party will be hosted by Stylissimo Founder and DJ, Rusch Raymaker. Guests can expect gifts and prize giveaways throughout the party.

When: Sunday, May 17 2-5pm SLT

Where: SLURL

For more information check out the press release.

AVENUE Partners with Merovingi for their 2009 Fashion Awards

The Merovingi Fashion Awards (MFA) is known throughout the grid for being the prominent awards received by designers, new and veteran alike, for excellence in craftsmanship and creativity. This year, AVENUE has been appointed as the Official Partner for event organization, sponsorships and public relations of this year's festivities.

President of MFA, Sonneillon Barthelmess (aka Gabriel Merovingi in RL) expresses, "We are very excited that AVENUE decided to join us for this year's show. Their professional attitude and fashion-know-how is just what the MFA needs to bring our show to new heights..."

The awards given during the final ceremony have always been spectacular and amazing. This year trumps last by offering each category winning nominee with a brand new iMac 20" computer, Adobe Photoshop CS2 (Mac) and a Wacom Intuos4 Tablet. On top of that, each nominee that makes it to the final will also walk away with an iPod nano and Adobe Photoshop CS2 (Mac or PC). There are prizes too for those who nominate and vote during the MFA show as they will be automatically entered in the MFA Raffle. Once the grand show is over, 20 names will be drawn at random and each one walks away with a brand new iPod nano.

The nomination period is now open and closes on August 7th. Nominations can be submitted at the Merovingi office.

For more information please check out our press release or contact Jesika Contepomi.

If your business would be interested in sponsoring this years events please seek the MFA Sponsorship Brochure linked here.

AVENUE Magazine - Popi by Eshi Otawara

POPI designed by Eshi Otawara

POPI - A symbol of rememberance, you will never be forgotten in this dress.

AVENUE Inc. takes great pleasure to introduce another captivating creation from the design house of Eshi Otawara. Simply titled POPI, Eshi explained that her reason for naming the dress POPI instead of the English spelling of the flower poppy was that Japanese people say it this way. Eshi's homage to Japanese style is seen in her Spring/Winter collection where she has incorporated symbols from Japan into her designs creating a harmonious fusion of fashion and art.

Eshi's POPI dress is reminiscent of the Oriental Poppy with it's splendid array of salmon, pink, red, scarlet orange, deep maroon and white colors. Bee's are highly attracted to the poppy flower and never surprised at Eshi's attention to detail, included in the dress is a stunning bee ring to remind one of their place in natures cycle when wearing this creation.

As with all Eshi's designs, they transcend from her minds eye into the Metaverse as supurbly constructed pieces that fit like a jig saw puzzle and even in movement, everything remains as it should. There is no doubt that Eshi has mastered the mechanics of clothing construction for the avatar which surely means that you will never be disappointed with your purchase.

The bold poppy hat featuring an amazing veil of white netting that softens the face and creates a certain mystery is the jewel in the crown. One can only imagine what the meaning behind the needle like adornments is and I am almost too scared to ask, such is my enjoyment of making my own interpretations of Eshi's work.

In closing, POPI is impeccably constructed and is a credit to Eshi's talents. As an aside, whilst searching locations to shoot the dress, in the space of 20 minutes three people unknown to me messaged in IM to say 'WOW, I love that dress'. That says it all right there.

Written and styled by AVENUE Model, Chalice Carling.

BAIASTICE - Spring Collection - Colors

BAIASTICE by Sissy Pessoa announces her new Spring 09 Collection ~ Colors ~ at BAIASTICE. The collection is full of multiple rich colors and tones throughout the collection, including hues of red, pink, blue, purple, green, yellow, orange, and more, along with Baiastice's premiere color black. Solids, sequins, geometric prints, batiks, plaids and patterns present the variety that befits the BAIASTICE label.

Colors include a wide range of clothing fabrics, from delicate lace, silks and satin, to heavier brocades and leathers, along with snake and reptile textures. The emphasis is on prints and patterns, from accented blacks, to rich batiks. Details are everywhere, from leather wrist cuffs and corsets, to highly polished belts and jeweled collars. Short flirty skirts and tops, low backs, longer skirts and many casual separates present a versatile collection sure to meet the needs of any occasion.







New to the BAIASTICE Collections are the new shoes. From casual, fun print sneakers to the Couture Jewels Collection, there is a shoe for every person and every occasion. Ballerina flats and Pumps in patents to Croc round out the collection.

(Above) Ballarina Shoes in Lilac.

(Above) Jewel Shoes in Whit.

(Above) Stiletto Pump in Blue.

(Above) Flower Shoes in Red.

(Above) Chrome Shoes.

In addition, there is also a complete collection of bags for day including Lux in Croc, Leather Business, and Painted Vintage. Two bags in rich jewel tones, Le Soir and Secchielli, go easily from day to night, increasing the versatility of your accessories.

Red Lux (top left), Leather Business Brown (top right), Leather Business Purple (bottom left), Vintage Bag Green (bottom right).

BAIASTICE also has a completely new full Spring 09 ~ COLORS ~ Collection of Sunglasses in 5 models. To complete your fashion looks, they come in large or small sizes and from simple to diamond, in many colors and materials.

Day Big Black (left), Drop Black (right)

New York Blue (left), Roma Rame (right)

To finish off the Spring 09 ~COLORS ~ Collection, BAIASTICE has 3 new pairs of earrings, each scripted with 5 colors, to mix and match with all of the many dresses and separates: Earrings Glitter '80, Earrings Glitter Gem, and Earrings Pins gold & silver.

LA DOLCE VITA - An Italian Fashion Spectacular

AVENUE Models presents LA DOLCE VITA to the runway. A compilation of SL's finest Italian designers, both veterans and new, get together on one stage to showcase their latest collections.

La Dolce Vita, Italian for 'The Sweet Life', was hailed as the most widely seen and acclaimed European film of the 1960's, directed by Federico Fellini. Few realize that Fellini's initial inspiration for the movie was a dress created by designer Cristóbal Balenciaga. Balenciaga was an innovator in his use of fabrics, is noted for contributions to the fashion industry such as the tunic dress and high-waisted baby doll dress, and his sculptural creations were considered masterworks of haute couture in the 1950's and 1960's. La Dolce Vita, reminiscent of Balenciaga's trendsetting creations, depicts the lives of Roman celebrities in the early 60's. Fellini filled the screen with vibrant colors and elegant motions giving one a feeling of sweet dreaminess.

Please join AVENUE Models as they showcase LA DOLCE VITA filling your screen with the same elegance and vibrance of SL's finest Italian collections from Addoro Design, Alatiel Fashions, Anubis Style, Bolero Collection, DD Style, Diorsis Hair Design, Jador Fashion, Lady Thera, and Preciosity of Style. This stellar fashion presentation, conceptualized by director Rusch Raymaker, AVENUE CEO, and managed by AVENUE Designer Liaison Livia Mastroianni, will be given an avant garde treatment in choreography and set design in collaboration with dance choreographer Pyper Dollinger and special appearance by the entertaining and graceful SPIRIT Dazzlers.

When: 8 March 2009 - 1pm SLT

Where: First Meta 11

For more informtion please pick up our in-world invitation.

AVENUE INC

AVENUE Magazine presents Freak Showroom.

A FREAK SHOW

Freak Showroom starts today and is hosting avatar representations of some of Second Life's finest artists such as Cienage Soon, Loglady Loon, Colemarie Soleil, and Miabella Foxley. These artists are displaying avatars of the freaky nature, designed to challenge the way we think about art and to let us see alternative side to beauty.

As Loglady Loon states in an interview, " The research of Beauty, the obsession for Perfect Avatar. Perfect man, perfect woman. This common vision nauseates me. For this reason I tried to do the opposite process. I wanted to create a Nightmare. I've forced artists to think in opposite sense: leaning toward the Macabre. Generating the Ugly. And the most interesting thing is that this process seems to be more "palpable", more plausible, more human."

The exhibit will run for 15 days. Expect to experience a different kind of exhibit, ranging from weird to macabre, here: Freak Showroom.

Avenue Models - Stiletto Moody Bare Ingrid

Stiletto Moody Bare Ingrid

A platform “shoe-in-foot” for Spring 09’s most progressive shoe fans.

BARE INGRID - THE REVOLUTION CONTINUES - only at Stiletto Moody.

Stiletto Moody BARE © Ingrid continues stepping on toes and shaking up the Second Life fashion shoe market. On WEDNESDAY January 21 at 8pm SLT, Bare Ingrid will debut in the Stiletto Moody Boutique. The SIM will be closed to the general public allowing “Stiletto Moody Shoes" group members a chance to preview the new release first. Join the group in world to access Stiletto Moody Island at the launch.

The Stiletto Moody Bare © range is a new foot-in-shoe range from Stiletto Moody offering a beautiful sculpted foot in a proportional high heel, with color matching systems for matching your avatar skin and size. BARE Ingrid will join the other Spring ’09 BARE styles inspired by the great movie stars of the 50's. So come and see Second Life's hottest new shoe revolution from Stiletto Moody – banishing once and for all the clumsy Second Life “Flintstone” avatar foot, welcoming a graceful foot with toes, toe rings, a choice of nail polish for every occasion, impossibly high heels, and towering grace.

Ingrid, a haute couture curved platform with bold buckled straps and studded accents features a gold and silver inlay. You choose between gold depending on your feel that night– glamour or rock star.

Ingrid is offered in 8 colors and a full all-in-one ColorSet. Added to the hit colors of Spring 09, new colors include Sand and White Leather (for that dangerous wedding). Look for the infamous Stiletto Moody Bare heart logo pressed into the “Badseed” Red undersole.

Accept no copies – don’t miss a step…
Towering heels, flattering feet, and twinkling toes…
Stiletto Moodys on you.

Impossibly high heels
Impossibly beautiful feet
Only at Stiletto Moody

Please note: Stiletto Moody Island may be closed prior to launch for setup and visitors are limited to 50 at one time to enhance your experience.

LeeZu! and Courtisane Enchante Fashion Show - 17th January

On Saturday, 17th January 2009, AVENUE models will grace the catwalk to bring you the LeeZu! and Courtisane Enchante Fashion Show. The new Orbiuna complex will be the scene of a major retrospecitive of the designs of LeeZu Baxter, brought right up to date with imaginative mixes and fabulously complemented by the new shoes and boots from the Courtisane range. This show is not to be missed and will feature many never before seen combinations and reinterpretations of this famous couture label plus some brand new designs. LeeZu! and Courtisane Enchante Fashion Show is organized by LeeZu! and produced by Rusch Raymaker of AVENUE Models.

Recently re-launched under the brand name LeeZu! the instantly recognizable clothing and accessories from LeeZu Baxter are noted for their complexity, femininity and creativity. The majority of LeeZu! outfits are created on multiple layers so the ability to mix and match is one of the hallmarks of this famous label.

This show will take you from the hip casual street looks to fantasy lace and silk costumes with funky gossamer wings and on to the last word in little black dresses and dramatic formal gowns. Step into a world of imagination where clothes are art ... a rainbow of sculpted, jewelled, embroidered and gilded creations which are utterly unique and utterly covetable.

This is one show you definitely don't want to miss.

Date: 17th January 2009 (Saturday)
Time: 2pm
Venue: Orbiuna

Media is asked to RSVP for the event and arrive around 1pm to secure entry to the sim.

For further information, media enquiries and RSVP's, please contact Poptart Lilliehook (Chief Marketing Officer) of LeeZu.

LeeZu Baxter Designs changes name

FOR IMMEDIATE RELEASE

9 January 2009

LeeZu Baxter Designs changes name 

The LeeZu Baxter Designs label has had a name change. The design house will now market the creations of LeeZu Baxter under the brand name LeeZu! 

LeeZu! Is one of Second Life’s top fashion houses showcasing the work of noted fashion designer LeeZu Baxter and her team of highly skilled professionals. The instantly recognizable clothing and accessories are noted for their complexity, femininity and creativity. The majority of LeeZu! outfits are created on multiple layers so the ability to mix and match is one of the hallmarks of this famous label.

Now two years old, the company, formerly known as LeeZu Baxter Designs, is located on the To The Nines Island in Second Life. LeeZu! also operates several satellite stores in select high-end sims. The designer offers items from formal wear to casual and everything in-between. Also available is a line of accessories, eyes, shoes and jewelry. LeeZu! has received a great deal of media coverage for the specialty lines Revolution and Noir.

The LeeZu! team consists of Suzi Phlox; Barbara Nicholls (store manager); Poptart Lilliehook, (marketing director) and Olyvia Zenovka (top model and model manager).

LeeZu recently launched a new brand of footwear in partnership with Enktan Gully of Enkythings. Courtisane is a high-end line of exquisitely detailed shoes with rich luxurious textures. The store is located on an adjacent island easily reachable from the main LeeZu! store. The Courtisane brand will remain unaffected by the name change of Leezu Baxter Designs.

AVENUE MAGAZINE LAUNCH ISSUE OCT 08

The advent of the ultimate fashion and lifestyle magazine for Second Life has arrived.  Our inaugural issue celebrates a special Stiletto Moody tie-up exclusive to AVENUE Magazine where the great shoe designer Stiletto Moody is featured with the newest yet to be released Stiletto Moody shoe, Pinup Spike in Tartan Red.  Watch out for the release at our launch party on 5th October 2008 12pm at Anjuna HouZe Club where it will be launched together with a fabulous fashion show featuring SL's top fashion designers Baiastice, Beauty Avatar, Jador and [KA] Designs. 

Here's a sneak preview of magazine.  Just click on cover picture above or Open Publication below to see the launch issue in all its glory!

Get your own - Open publication

Pick up your own inworld copy at AVENUE Models Inc Lobby today!